Ready to power up your savings?
Join NZ Trade Group and access exclusive pricing, trusted supplier relationships, and the strength of collective buying across New Zealand.
Start your NZ Trade Group journey today.
Buying Power
Collective strength that drives real savings for your business - powered by 450+ members nationwide.
Member benefit
Save more, stress less.
At NZ Trade Group, we started with one powerful idea: combine the buying strength of electricians nationwide to unlock better deals, better service, and better support.
Through our exclusive partnership with J.A. Russell Ltd and Radcliffe Electrical, members get access to New Zealand’s most trusted electrical wholesaler network - more than 80 branches from Kaitaia to Invercargill - giving your business real buying power and everyday savings.
Exclusive member pricing
Access custom pricing and discounts loaded directly into Katipolt.
National buying strength
Join 450+ members leveraging collective spend for greater savings.
Trusted supply network
Work with New Zealand’s leading wholesalers backed by decades of industry experience.
"Joining NZ Trade Group has been one of the best business decisions I've made."
Charly Frey, Charly the Sparky - member since 2020
Our preferred supplier network.
We've built strong relationships with more than 20 trusted suppliers. This means you get access to leading products, expert advice, and innovative solutions - all delivered through J.A. Russell Ltd (North Island) and Radcliffe Electrical (South Island).
Save thousands every year through exclusive pricing and national partnerships.
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Let’s build something better. Together.
We combine the collective buying power of 450+ members to secure exclusive pricing through J.A. Russell Ltd (North Island) and Radcliffe Electrical (South Island).
✓ Over 80 branches nationwide
✓ Exclusive custom pricing loaded directly into Katipolt
✓ Integrated services like quoting, design, solar and EV support
✓ Dedicated branch teams and product specialists on call
FAQs
How does NZ Trade Group buying power work?
By combining the purchasing strength of 450+ members to secure exclusive pricing and deals.
Who are the preferred suppliers?
We have an exclusive partnership with J.A. Russell Ltd in the North Island and Radcliffe Electrical in the South Island. We also work with 18 individual preferred suppliers of electrical materials
What kind of savings can I expect?
Members access exclusive pricing, and product offers negotiated at a national level. Individual pricing can be negotiated at branch level direct with the supplier.
How are prices managed?
The team at J.A. Russell Ltd and Radcliffe Electrical keep a close eye on competitive market rates to keep you competitive. Your loaded pricing is automatically loaded into Katipolt for easy quoting and visibility.
Do I have to buy through the preferred wholesaler?
There is an expectation that our members align their day-today spend with J.A. Russell Ltd and Radcliffe Electrical to maintain collective strength.
Can I still choose which products I use?
Absolutely - you retain full control over what you buy; our network just helps you get better value.