Backing sparkies,
buiding businesses.

A nationwide team and community dedicated to making business easier, smarter, and more connected for NZ electricians.

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The network powering New Zealand's sparkies.

Since 2006, NZ Trade Group has backed electricians across New Zealand to run smarter, stronger, and more connected businesses.

What began as a simple idea - sparkies working together can achieve more - has grown into the country’s most trusted electrical business network.

Founded by people who know the industry inside out, NZ Trade Group exists to make running an electrical business easier, more profitable, and more sustainable.

Today, we support 450+ electrical companies nationwide with industry-leading tools, partnerships, and community.

Explore our story

Our Purpose.

At NZ Trade Group, everything we do is driven by a single belief: electricians succeed when they have the right tools, support, and connections behind them.

We bring together everything a modern electrical business needs in one connected ecosystem. From smarter job management and stronger buying power, through to real business support, genuine community, and practical training - every part of NZ Trade Group is designed to help sparkies run better businesses.

It’s all connected. It’s all here to back you.

The values that drive us.

The principles that power our people and our network.

NZ Trade Group is built on collaboration, trust, and a shared belief that sparkies succeed when they’re backed by the right people. These values guide every decision we make - from how we support members to how we partner with suppliers - keeping our network strong, connected, and always moving forward.

 

Built by sparkies

We understand the challenges because we’ve lived them. Everything we build comes from real experience in the trade.

Driven by growth

From new startups to established operators, we help sparkies scale with smarter systems and solid support.

Stronger together

We believe in teamwork and partnership, sharing knowledge, resources, and wins for mutual success.

Always advancing

We’re committed to innovation - continuously improving and embracing technology that drives efficiency.

Built on lasting trust

We uphold the highest standards of honesty, transparency, and professionalism in everything we do.

A thriving community

We nurture genuine connection - a nationwide network of sparkies who’ve always got each other’s back.

Meet the team.

Behind NZ Trade Group is a team of passionate people right here in New Zealand - people who genuinely care about helping sparkies run stronger businesses.

NZTG team

Whether it’s negotiating better supplier deals, helping with compliance, or simply being a phone call away when you need support, we’re in your corner every step of the way, backing your business to thrive.

Because NZ Trade Group isn’t just about systems or savings - it’s about connection, support, and a shared commitment to helping each other succeed, grow, and stay strong in an ever-changing industry.

Meet the team

Our story.

From a simple idea in 2006 to New Zealand’s most trusted electrical business network, NZ Trade Group has grown by backing sparkies with the tools, connections, and support they need to succeed.

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2025

The year marks exciting milestones with the launch of The Puzzle Factory Podcast and the introduction of our sixth pillar, the Advisory Service. Membership surpasses 450, and new partnerships form with Sharp Signs, Q Card, and Kauri Wealth to expand member value.

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2024

Membership surpasses 350 as regional growth strengthens and the electrical industry is represented nationwide. Expansion continues across systems, support, and partnerships to deliver the best outcomes for members and their businesses, driving ongoing momentum.

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2023

A revitalised Continuing Professional Development (CPD) framework launches, offering training and coaching for members. Our Christchurch Member & Supplier Conference draws over 500 attendees - our largest event yet, celebrating progress and industry connection.

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Ready to back your electrical business?

Join a nationwide network built to help sparkies run smarter, stronger, and more connected businesses.

One membership. Unlimited users. Real savings from day one.

Join now Contact us